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URBANANa
'hier geht's los'
THE IDEA
'Hier geht's los' - A media initiative by Urbanana and Thx Agency to shine a spotlight on the dynamic urban culture and the bubbling creative entrepreneurship that defines the regions of Köln, Düsseldorf and the Ruhr Area.
THE CHALLENGE
The mission was clear yet challenging. We were asked to capture the unique essence of each region in three distinct one-minute videos. An additional video was crafted to weave together the narratives of all three regions, creating a holistic visual journey.
THE JOURNEY
We spent three days into each region alongside the best Belgian Urban Influencers. Our lens captured not just the landmarks, but also the unique urban atmosphere surrounding those places.
THE IMPACT
The videos found a prominent place on Urbanana's landing page and became a social media sensation. Collectively, they amassed over 72.000 views, sparking interest among potential tourists and entrepreneurs. Witness the vibrancy of these regions yourself on Urbanana's official campaign page.
Let's bring your region to the world
TEAM ON THE PROJECT
FILMMAKER
ROBIN DAMS
DRONE
ROBIN DAMS
EDITING
ROBIN DAMS
EXECUTIVE PRODUCER
JO THUYS
PRODUCTION
THX AGENCY
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